11 Jun 2007

Top security award goes to ASSA ABLOY France

ASSA ABLOY France took home the award for Dynamic Marketing at the presitigous Trophées de la Sécurité (Security Awards) held in Paris on June 11..

The awards, which attracted at least 900 industry heavy weights – including 400 directors and security managers of major corporations – is a headline event for the security industry in France.

This year the emphasis was on the sector’s most innovative and best-performing companies. A jury, presided over by the security director of the Rugby World Cup, named ASSA ABLOY France as the winner of the Dynamic Marketing section. The award pays tribute to the company’s policy of adapting to changes in its environment and to customer expectations by providing a range of global security solutions tailored to each particular application environment (hospitals, schools, banks, residential and so on).

The award is a further opportunity for Frédéric Chanel, CEO ASSA ABLOY France, to showcase the Group’s expertise and highlight the site it has dedicated to specifiers to discuss problems and requirements specific to each customer segment.